Pitzer College had 1000 stickers with the Barbara Kruger design on them made during the summer of 2001. The stickers were designed to be placed by students on book covers, notebooks, bike tire fenders, car bumpers, clothing, and windows, so that the project text could be seen around campus as part of ordinary life. Distribution of the stickers (with the other objects) was organized by a committee of students and faculty early in the Fall, 2001 semester, at Pitzer, in the community, and at some of the other Claremont Colleges.